top of page
Image by Visax

Custom or SaaS: Choosing the Right Technology Solution

Today's digital landscape presents businesses with a crucial choice: finding the right technology solution that meets their specific needs and objectives. The two standout options are Custom and Software as a Service (SaaS) solutions. Each offers distinct advantages and challenges, making this decision significant and multi-layered. This piece aims to break down both these options and illustrate how to optimally harness their potential to ensure your business is updated with future trends in business technology.

Custom technology solutions for businesses, or bespoke software, have been a cornerstone since computing began. In those early days, standard software products couldn't meet every business's unique needs, driving the creation of custom solutions crafted to fit each company's particular requirements.

Software as a Service, or SaaS, is a model where the software is centrally hosted and licensed out to customers on a subscription basis. The origins of Software as a Service (SaaS) can be traced back to the Application Service Provider (ASP) model of the 1990s. ASPs were third-party entities that managed and distributed software applications over the internet. However, technical limitations and the lack of a reliable internet infrastructure led to the model's initial downfall. The resurgence of the SaaS model came with the advent of cloud computing in the mid-2000s. SaaS solutions, hosted on the cloud, could be quickly deployed and offered excellent scalability. They freed businesses from the responsibility of maintenance and rolled out regular updates and enhancements.

Benefits of custom solutions

  1. Designed to Fit Like a Glove: Custom solutions are built from the ground up to perfectly fit your business's unique requirements. They're not one-size-fits-all software; instead, they're tailor-made to align with your specific processes, ensuring smooth workflows and efficient operations. This level of customisation can significantly boost productivity and streamline business processes.

  2. Security Tailored to Your Needs: Data security is a top concern for businesses. With custom solutions, you can define your security protocols based on the specific needs and risks of your business. Whether you need high-level encryption for sensitive data or customised access control to protect proprietary information, custom solutions give you the freedom to build the defences that suit your business best.

  3. Full Ownership of Intellectual Property: Investing in custom solutions means you retain the rights to the software, giving your business the independence to innovate without restrictions. You don't have to worry about licensing issues or stepping on someone else's intellectual property. This can provide a competitive edge, especially if your software contributes to a unique selling proposition.

  4. Built for Business Growth: Custom solutions offer the flexibility that businesses need to adapt to changes and scale up their operations. As your business grows, your custom software can grow with it. Need to add new features or update existing ones? No problem. With custom solutions, your technology can evolve alongside your business, making it a reliable partner for your business growth.

Challenges of custom solutions

  1. Initial Investment Costs: Custom solutions, by their very nature, require a substantial initial investment. The design, development, and testing phases often necessitate a significant outlay of resources, both financial and human. These costs can be a barrier, particularly for smaller businesses or those operating under tight budgets.

  2. Time-Consuming Process: Creating a solution from scratch isn't a quick process. It demands substantial time investment, not just during the initial development phase, but throughout the solution's lifecycle. From gathering requirements to testing the final product, custom solutions require a long-term commitment that could delay your business's time to market.

  3. Maintenance Responsibility: When you opt for a custom solution, your business is responsible for software maintenance, updates, and troubleshooting. This ongoing commitment can add significant costs over time and also requires a certain level of technical expertise within your team to manage these tasks effectively.

  4. Difficulty with Scaling: Custom solutions, once designed and deployed, may not adapt easily to rapidly changing business needs. If your business experiences sudden growth or needs to pivot its operations, a rigid custom solution could pose challenges. Adjusting the software to accommodate these changes often requires further investment of time and money.

Custom solutions offer a precise fit for your business needs, robust security, full intellectual property ownership, and growth compatibility. However, they come with high initial costs, time-consuming processes, maintenance responsibility, and potential scalability issues. Choosing these solutions requires careful consideration of your resources and business growth trajectory. The best choice is one that supports your operations and fosters growth, while aligning with your unique business requirements.

Benefits of SaaS solutions

  1. Quick and Easy Implementation: Unlike custom solutions, SaaS software is ready to go right out of the box. The implementation process is quick, reducing the time and effort needed to deploy the solution. This advantage enables businesses to get up and running faster, saving valuable time.

  2. Access from Anywhere, Anytime: With SaaS, your software is hosted in the cloud, meaning you can access it from anywhere there's an internet connection. This flexibility is a huge bonus in today's increasingly remote and mobile workforce. Whether your team is in the office, on the road, or working from home, everyone can access the tools they need.

  3. Scalability on Demand: One of the standout features of SaaS is its scalability. You can easily adjust your service level based on your current needs. This flexibility allows your software to grow with your business, enabling you to increase or decrease services as necessary, and you only pay for what you use.

  4. Hassle-Free Maintenance and Updates: With SaaS, you don't have to worry about maintaining the software or installing updates – that's all handled by the service provider. This means your business always has access to the latest features and security measures, without the need for internal resources to manage these updates.

Challenges of SaaS solutions

  1. Data Security Concerns: With SaaS, your data is stored on the service provider's servers, which might raise some security concerns. Despite most SaaS providers maintaining high security standards, you have to rely on their security measures and policies. This could be a hurdle, especially for businesses handling sensitive information or operating in highly regulated industries.

  2. Limited Customisation: SaaS solutions are designed to serve a broad range of users, which often limits the level of customisation available. While most providers do offer some customisation, it may not be sufficient to fully align the software with your unique business processes or requirements. This lack of flexibility can lead to compromise or workaround solutions.

  3. Dependence on Service Provider: When using a SaaS solution, you're reliant on the service provider for software performance and uptime. If the provider experiences outages or disruptions, it can directly impact your business operations. This dependence on a third-party provider can pose a risk of downtime and productivity loss.

  4. Long-Term Cost Implications: While the subscription model of SaaS may seem cost-effective initially, the cumulative cost over an extended period can add up. What seems like a low-cost solution initially can become a significant expenditure over time, potentially surpassing the cost of a custom solution.

SaaS solutions bring speed and convenience with easy implementation, anywhere access, on-demand scalability, and hassle-free maintenance and cost efficiency in tech solutions. However, they also bring challenges with potential data security issues, limited customisation, reliance on service providers, and long-term cost implications. Your decision should be guided by how well these benefits align with your business model and growth plans, and whether the challenges are manageable within your operational context. Navigating the benefits and challenges of SaaS solutions requires a balanced perspective, focusing on both immediate needs and long-term sustainability.

Picos Technology: Combining the Best of Both Worlds

Picos Technology is a pioneer in combining the superior benefits of both bespoke software and Software as a Service (SaaS). With a keen focus on ultra-low latency, we ensure swift data processing and real-time responsiveness, critical for businesses operating in today's fast-paced digital environment.

Our solutions are marked by a unique combination of affordability and high performance, keeping maintenance costs low while delivering massive throughput capable of handling heavy workloads with ease.

One of our defining features is the modular design, offering the flexibility akin to custom solutions and the scalability intrinsic to SaaS. This framework empowers businesses to modify modules as their needs evolve, ensuring a solution that grows with them.

Our commitment to continuous refinement makes Picos Technology future-ready. We stay ahead of the technology curve, ensuring your business is equipped with the most current, efficient solutions ready to adapt to future advancements.

Security and customisation, two key concerns for businesses today, are well-addressed by Picos Technology. Our solutions offer secure data handling and the potential for tailored modifications, ensuring an optimal balance of performance, autonomy, and user satisfaction.

In the era of digital transformation, SaaS solutions have emerged as a key component of efficient, agile businesses. At Picos Technology, we work to democratise access to these game-changing technologies, fostering a future of inclusivity and innovation. We stand firm in our belief that cutting-edge technology and resources should be universally accessible, forming the cornerstone of our vision.

We rise above the challenges posed by traditional technology solutions for businesses, offering advanced, accessible, and affordable alternatives. Our Exchange and Over-The-Counter (OTC) engines, Proprietary Real-time Big Data solutions and PICOS Universal Messaging Engine (PUME) replace the limitations and inefficiencies of existing exchanges and matching engines with forward-thinking technology. We equip businesses with the tools they need to create the fintech infrastructures, exchanges, and digital economies of tomorrow. With Picos Technology, you have a trusted partner in your journey towards creating a future-proof digital business landscape.


Choosing between custom and SaaS solutions shouldn't be a compromise on your business needs and aspirations. Picos Technology brings you the best of both worlds, eliminating the need to choose. By offering a solution that is adaptable, efficient, secure, and cost-effective, we ensure that you can focus on what you do best: growing your business. Our technology solution is not just about meeting your needs; it's about propelling you into a future of endless possibilities.



bottom of page